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Explainer Video is short online marketing animation used to explain paramount matters related to a given company’s product or service. It’s also used to present an idea behind a newly formed start up. Such animations are publicized mainly on the Internet on companies’ websites or numerous social channels, but also are used as presentations addressed to potential business partners and different kinds of recipients.

Understanding is the key to success. An in-depth analysis of all the aspects of animation is the first crucial step in laying a solid foundation for each story.

Short and effective animations are a great tool for telling stories about products, services, and companies that offer them. A good Explainer will not only tell your story, but will also make it more attractive and will encourage your audience to take the actions that you expect.